Your Trusted Partner in Agriculture Transactions

At Naf Agency, our commitment to fostering sustainable agricultural practices extends beyond merely connecting buyers with farmers; we have established a robust network of dedicated sourcing agents, acting as the linchpin in our mission to transform the agricultural landscape in Kenya and Uganda. This growing network is not just facilitating transactions; it is a catalyst for positive change, creating opportunities for both farmers and agents alike.

Our network of sourcing agents plays a pivotal role in our Market Connect Service. These agents operate at the grassroots level, managing collection points where they meticulously check and weigh produce. Their responsibilities go beyond the transactional; they are the face of Naf Agency in the communities they serve, establishing trust and building lasting relationships with farmers.

An agent's role is dynamic, influenced by various factors such as the value chain, geographic location, and experience. On average, an agent sources between 20 to 80 metric tons of produce in a season. This translates to working with a diverse range of farmers, ranging from 40 to 100 individuals. These metrics showcase the scale of our operations and the widespread impact our agents have on agricultural communities.

Fostering Growth: Creating Opportunities for Agents

Recognizing the vital role sourcing agents play in our ecosystem, TerraHub is committed to creating more business opportunities for these agents. We believe in empowering them to reach more farmers each year, expanding their spheres of influence and contributing to the socio-economic development of rural areas. This not only enhances the livelihoods of the agents but also strengthens the agricultural supply chain in the regions we operate.

A Vision of Expansion: TerraHub's Market Connect Service

As part of our strategic vision, TerraHub is actively expanding its Market Connect Service across rural areas in Kenya and Uganda. This expansion is not merely geographical; it represents a deeper penetration into communities, creating avenues for smallholder farmers to engage directly with volume buyers. By enabling these direct connections, we aim to empower farmers to benefit from economies of scale, leading to increased income and improved livelihoods.

A Holistic Approach

What sets us apart is our holistic approach to agricultural transformation. Beyond the transactional aspect, we are invested in building a sustainable ecosystem that fosters growth at every level. Through our network of sourcing agents, we are sowing the seeds of change, ensuring that the benefits of agricultural trade are distributed equitably, reaching the very heart of rural communities.